If your pooch is man’s best friend, what’s your business’s best friend? Think about this. Before receiving a promotional product, 55 percent of people had done business with the advertiser.
What? You don’t have your logo on a water bottle?! Everybody drinks! Been to a meeting lately? You’re likely to see as many reusable water bottles as you are coffee cups – maybe even more. And they’re not the old-fashioned kind either. Reusable drinkware has evolved to be both functional AND fashionable.
Make the most out of trade show opportunities. Before you spend your promotional budget on the same old swag, make sure your promotions put you on the road to reaching your goals.
Don’t get trapped in the online loop. Building your business is about more than searching the Internet for the latest and cheapest swag to slap your logo on.